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To complement the four Action Plans, Government will build on the success of the provincial tourism campaign by launching a multimedia campaign focused on:
This approach will raise the profile of Newfoundland and Labrador as a place to call home. This multimedia campaign will build on the success of the provincial tourism campaign and respond to feedback and input Government heard during public consultations, of a greater need to market Newfoundland and Labrador as a desirable place to live.
As part of the multimedia campaign, the Government of Newfoundland and Labrador has launched a web portal that profiles all the opportunities available in Newfoundland and Labrador. To view the website, visit www.homeforgoodnl.ca