Investing in Heart’s Content Tourism and Sustainable Economic Growth

  • Industry, Energy and Technology
  • Tourism, Culture, Arts and Recreation

June 30, 2021

With the tourism sector preparing to welcome visitors from home and abroad, as public health measures allow, ACOA and the Government of Newfoundland and Labrador are committed to working with their many community partners – like the Heart’s Content Community Development Corporation – to diversify local economies, create new tourism opportunities and build healthy, resilient Atlantic Canadian communities.

The Honourable Andrew Parsons, Minister of Industry, Energy and Technology, and the Honourable Steve Crocker, Minister of Tourism, Culture, Arts and Recreation and MHA for Carbonear-Trinity-Bay de Verde, and Churence Rogers, Member of Parliament for Bonavista-Burin-Trinity, on behalf of the Honourable Mélanie Joly, Minister of Economic Development and Official Languages and Minister responsible for ACOA, today announced a total investment of $40,000 towards the “Heart’s Content Interpretive Framework & Landscape Development Plan”.

This strategy released this week identifies opportunities for the sustainable development and use of Heart’s Content’s unique heritage and cultural assets, such as the Heart’s Content Cable Station Provincial Historic Site. It supports the town’s efforts to bring more visitors to the area, maximizing economic, social and cultural benefits for businesses and residents.

Today’s announcement demonstrates the Government of Newfoundland and Labrador and Canada’s commitment to make the investments needed right now to help the tourism industry emerge stronger than ever from the pandemic downturn.

Support for this activity demonstrates a commitment to arts and culture, tourism, and social enterprise in Newfoundland and Labrador.

Quotes
“Our government has made it a priority to support the economic development efforts of community leaders in our province. As we continue to open to more visitors, this funding will assist with the development of opportunities connected to the important cultural landscape of Heart’s Content and area.”
Honourable Andrew Parsons
Minister of Industry, Energy and Technology

“Tourism is a vital economic driver in Newfoundland and Labrador. It is wonderful to see funding for towns, such as Heart’s Content, as they enhance their tourism opportunities and attract more visitors to the area. It is indeed a spectacular part of our province and I have no doubt they will thrive as a tourist destination.”
Honourable Steve Crocker
Minister of Tourism, Culture, Arts and Recreation
MHA for Carbonear – Trinity – Bay de Verde

“Tourism has been hit hard by the pandemic, and we are making sure the industry gets the help it needs for a strong recovery. This federal support will help Heart’s Content develop a solid plan to enhance its rich offering of visitor experiences – positioning the community to attract more tourists when it is safe to travel and boost the local economy.”
Honourable Mélanie Joly
Minister of Economic Development and Official Languages and Minister responsible for ACOA

“Heart’s Content is one of our province’s precious gems. It boasts incredible cultural and heritage assets like the historic Cable Station, making it a popular tourism hub on the Bay de Verde Peninsula. I am delighted that our government is investing to help the Heart’s Content Community Development Corporation prepare to welcome more visitors to this special and unique place, and create new opportunities for businesses and the town.”
Churence Rogers
Member of Parliament for Bonavista-Burin-Trinity

“Heart’s Content, recognized internationally as the site of the first successful transatlantic cable, has worked hard to preserve and protect this remarkable heritage. The town was honoured when the Cable Station, a Provincial Historic Site and centerpiece of its registered heritage district, was recently selected as a candidate for World Heritage designation. We are excited about the opportunity provided by this funding to tie together the cable story with other aspects of our colourful history to be enjoyed by visitors and residents alike.”
Ted Rowe
Chair, Heart’s Content Community Development Corporation

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Media contacts
Tansy Mundon
Industry, Energy and Technology
709-729-5282
tansymundon@gov.nl.ca

Kathryn Summers
Tourism, Culture, Arts and Recreation
709-729-4819, 699-6147
kathrynsummers@gov.nl.ca

Catherine Mounier-Desrochers
Office of the Minister of Economic Development and Official Languages
Catherine.Mounier-Desrochers@canada.ca

Paul McGrath
Atlantic Canada Opportunities Agency
709-689-5731
paul.mcgrath@canada.ca

Ted Rowe
Heart’s Content Community Development Corporation
tedrowe2@gmail.com

2021 06 30 2:36 pm