Supporting Marketing Efforts of Tourism and Hospitality Businesses

  • Industry, Energy and Technology
  • Tourism, Culture, Arts and Recreation

April 16, 2021

Support announced today by the Provincial Government will allow seven businesses in the province to enhance marketing and business development opportunities through the Business Development Support Program.

These include:

  • Wild Cove Adventures – a new tourism product in Salvage, was approved for $40,639 to assist with marketing and promotion of its accommodations and amenities.
  • Where-Ya-Wannabee Outfitting Lodge – a business based in Corner Brook that operates a remote outfitting operation, was approved for $33,375 to support implementation of its marketing strategy.
  • Twillingate Adventure Tours – was approved for $31,125 to help refresh various marketing initiatives, including a new website and other enhanced media material.
  • The Anchor Inn Motel – was approved for $28,980 to support marketing activities, including website development and other promotional material.
  • Spirity Pond – operating a campsite located inside Gros Morne National Park, was approved for $23,402 to support an extensive multimedia advertising campaign.
  • Captain Cook Bed and Breakfast and Cottages – located in York Harbour, was approved for $12,465 to expand and improve marketing activities, including enhancements to its website.
  • Located on the Victoria River, Victoria Outfitters & Lodge – was approved for $3,028, to undertake several marketing initiatives promoting its operations.

Support for these projects builds on the Provincial Government’s commitment to strengthen the province’s economic foundation.

Quotes
“Every day in this province, we see the commitment of small business owners as they work with many partners, including the Provincial Government, to navigate the impacts of the pandemic. This funding will play a role in promoting these Newfoundland and Labrador businesses and getting the word out to their customers.”
Honourable Andrew Parsons
Minister of Industry, Energy and Technology

“It is wonderful to see this support for tourism operators and local business across our province who have been deeply impacted by the pandemic. Supporting local is a great way to help strengthen our economy and with this funding, these businesses will be better equipped for the upcoming season.”
Honourable Steve Crocker
Minister of Tourism, Culture, Arts and Recreation

– 30 –

Learn More

Where-Ya-Wannabee Outfitting Lodge

Twillingate Adventure Tours

Anchor Inn Motel

Captain Cook Bed and Breakfast and Cottages

Victoria Outfitters & Lodge

Spirity Pond

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Media contacts
Eric Humber
Industry, Energy and Technology
709-729-2691, 725-9655
erichumber@gov.nl.ca

Kathryn Summers
Tourism, Culture, Arts and Recreation
709-729-4819, 699-9048
kathrynsummers@gov.nl.ca

2021 04 16 10:20 am