The Festivals and Events Partnership Program focuses on building capacity for shoulder and winter season events that have the potential to grow non-resident visitation in the province.
The Tourism Product Development Division works with stakeholders to mentor initiatives that meet the program objectives for events, including:
- Scheduled between September and June
- Potential to stimulate non-resident travel by providing unique content that is reflective of the provincial pillars of people, place and culture
- Capacity to deliver the services and programs, including social media engagement
- Financial or in-kind industry contribution by tourism operators with the potential to attract corporate sponsorship
- Approved by the Tourism Assurance Plan
- Capacity to meet reporting requirements regarding impact
Contact
Tourism Product Development at TourismPD@gov.nl.ca